We’ve had the pleasure of speaking to founders for over six months, understanding their challenges and the difficulties they have to operate in as they try to establish and scale their businesses. It’s challenged us to rethink how to support them best, so we’ve added a more flexible solution to our offering.
Unsurprisingly, after a tumultuous year in 2022, the startup universe is more cash conscious than ever. Funding is hard to come by, and venture capitalists are more discerning about the types of businesses they invest in. With the highly publicised collapse of SVB last week and the continued, albeit slower, rise in interest rates, most expect this to continue into 2023 and possibly 2024. Subsequently, funding is expected to be tight, and startups are being challenged to squeeze as much as they can out of their funding to prove that they, and not the competition, are the least risky bet to succeed.
With the uncertainty around funding and the economy, we’ve also found that startups have been less likely to commit to longer-term goals, especially ones that appear not instantly to generate revenue. They have also been unable to hire as they had planned, meaning that the expertise that they need to scale their businesses has to be pushed back. Both of these together have put even more pressure on founders to continue spinning more plates as they guide their businesses.
To help with that, we’ve added an alternative approach to what we do at Zaidaan. To help founders quickly access strategic expertise without long-term commitments, founders can now retain our experts for a few hours per month. They can use these hours for any purpose, whether to close a funding round, unblock sales performance or uncover monthly tactics to get you where you need to be.
The first session is free - sign up here.
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